Oct 132012
Legacy & the Laws - Resolve to Avoid Decline

I had the privilege & great fortune to read the ‘full version’ of this landmark book, appropriately named ‘Resolved: 13 Resolutions for LIFE’ about 9 mos ago (my full review/recommendation is found on my second blog )

Now, the author, Mr. Orrin Woodward, has released a ‘Primer’ version, which will serve to further spread the crucial message of how important it is for modern day citizens to again build a foundation base on the core principles (resolutions) = those such as Purpose, Character, Vision, Leadership, & Adversity Quotient, to name just a handful.

Today’s post is focused squarely on the capstone resolution, #13 in both editions/versions = Legacy.

Legacy was also discussed in Mr. Woodward & Mr. Chris Brady‘s best-seller (on multiple well known lists!), LLR¬†, as being part & parcel of Level 3 motivation.

In this chapter/resolution, we, the readers, are exposed to a topic that needs a LOT more attention in the world as we know it today, with societies and cultures in many cases declining due to various root causes – such as a lack of leadership, hubris, financial illiteracy, an excessive ‘peace & affluence’ mentality, too much cynicism/doubt, & too much of a focus on credentialism instead of true education. Mr. Woodward has come up with Five/5 Laws of Decline based on the thousands of books he has read, the thousands upon thousands of people he has met, and the many US states, Canadian provinces, and other nations of our world that he has visited.

Below is my brief commentary on these Laws (there’s no way I could top Mr. Woodward’s scholarship ūüėÄ ) & how they tie back into entrepreneurship, freedom values, & setting your purpose to be laser focused on servant leadership & ownership.

5 Laws of Societal Decline 

1. Sturgeon’s Law

– Simply put, 90% of anything is substandard & doesn’t have ‘value add’ — the proverbial “noise” , the chaff to the wheat, to coin a couple simple ways to reframe what Mr. Sturgeon stated back in the 1950’s. ¬†This clearly applies to leadership — how often we associate the word ‘leader’ too loosely to a person with simply a ‘credential’ , a flashy title, a ranked ‘position’ in society. ¬†Once you apply this law, you end up finding out that only 10% of those ‘leaders’ are actually LEADERS. (caps intended for emphasis)

2. ¬† Bastiat’s Law

– I had vaguely heard of Mr. Bastiat back during my professional track (i.e., under-grad) education, however, it took this excellent book to truly bring out how valuable of a contribution he made! I have a ton more to learn about him, needless to say ūüôā ¬†In short, though, this law states that the average man or woman will seek to satisfy his/her wants by putting exploitation and ease ahead of earning it through hard/smart work, over time. Therefore, you see how quite a few, sadly, respond emotionally to appeals of non leader politicians who use crass class warfare to pit class against class.

3. Gresham’s Law

– This one is deep! ¬†And, oh so obvious when applied to the institutions that many of us are a part of, deal with, or must interact with daily. It states that non quality/unproductive will triumph over quality/productive; and, furthermore, what’s rewarded will increase over what’s not. There are several great examples in this chapter, however, my favorite, which is very timely, is how the value of the US Dollar, the world’s reserve (fiat) currency, continues to decline, since the Federal Reserve (‘Fed’) continues to devalue it every time they print more to buy more bonds – so, consumption and debt/financing (“money as a master” to Mr. & Mrs. Jones are being rewarded over production and savings/investment (“money as a slave”) to the same folks.

4. Law of Diminishing Returns

– I love the succinct description of this law: ¬†Quantity up, quality down ( once a certain threshold is hit/exceeded.). ¬†How true this is! ¬†This is one reason why there’s so much discontent with large institutions in present day society; ¬†think of it: ¬†how effective is a large governmental agency? ¬†how many mergers can a large corporation go through before its performance and quality of work, let alone the products/services offered show signs of less value add? ¬† That’s why I personally no longer put any confidence in big business, big labor (unions), big government, or big educational institutions. The future is in tribal leadership, communities, entrepreneurship, & leadership/liber education.

5. Law of Inertia

– I am far from a scientist, nor was I a systems engineer like Mr. Woodward in his pre-leadership days ūüėÄ ¬† In my eyes, this law is simple – unless you do something that is opposite from the crowd/herd, or more colloquially, the ‘sheep’ , you will run smack into this natural, universal law! ¬†Another way to sum up: ¬†Whatever the ‘CW’ (conventional wisdom’) says is the “right” thing to do – think of the popped ‘bubble’ in the housing market, or the quickly developing ‘bubble’ in professional track education, it’s much better to head the other way. ¬†Sam Walton touched on this in Chapter 17 of his book: ¬†Rule ’10’ , Swim Upstream.

I see a direct correlation from these laws back into having a defined purpose and being an owner/entrepreneur. An entrepreneur builds something to go from problem identified to problem solved, by offering a service to bridge the ‘opportunity’ gap in the middle. ¬†Only entrepreneurs will be able to counter-act/balance these natural laws from causing irreversible decline as they continue to chip away at our societies. The freedom values of ingenuity, initiative, innovation, & tenacity rarely are found in any of the ‘big’ institutions discussed above; however, you’ll find them in abundance when you move into tribes (Seth Godin & Oliver DeMille discuss this in depth: read their books), communities (mini-‘factories’ , little platoons), and in the realm of leadership education¬†.

Readers, please strongly consider investment in yourself – be an owner, build an asset, join a community/tribe, and pursuea add’t self-directed education outside of the ‘credentialist’ big institutions. When you have a purpose of serving others and being a 10% (read: true) leader, you will have taken big steps down the journey of moving against, and not towards/with, the 5 Laws so vividly discussed in this incredible book.

All the very best & many blessings to one and all.

Sep 192012

I recently had the privilege to both hear a talk about these five major, yet very much under the radar, trends live, and then, to be able to dissect it further by listening to it when it came out on an audio (CD/mp3) recording within the past week. ¬†Today’s blog post is focusing on some notes that I transcribed from Mr. Oliver DeMille¬†and what he shared with those of us who were fortunate to be present in person, and then to subscribe to Freedom “F” information from the best source for such info that I know of in the country, LIFE.


Trend No. 1


When you’re in a society like the West (specifically the USA & Canada) today, you end up with way too much dependency and delegation of thinking to the self-professed “experts” and larger institutions, whether it be government agencies, large corporations/businesses, huge universities, or ‘think’ tanks. ¬†With so many putting trust and outsourcing the running of things, their hope and faith hinge on what they cannot control or, in most cases, influence directly.

A freedom based society, like America was up until Wilson’s presidency (and having declined more and more each decade since), puts the spotlight on individuals to shine, so their inner genius is able to shine brightly. The hope and faith of the nation(s) rests not with “experts” , most of whom aren’t truly up to the exacting standard of one, but rather, it rests on equal opportunity in a free enterprise macro & micro economy with men & women who step up, lead from the front, and act like a lion, rather than following like a sheep.


Trend No. 2


There’s a direct correlation between No. 1 & this one. ‘Glaze’ as defined for the purposes of this talk & my summary/post, is metaphorically referring to the opposite of genius; namely, the institutions who supposedly are making the right decisions for the rest of the populace/citizenry are actually smothering genius through innumerable reliance on dates, names, rules, regulations/red tape, authority, power, & fear. Freedom based societies look to individuals who have it in their heart, mind, will, and soul to be ‘glaze’ killers: those who go out, serve others, and help them find their genius!

To illustrate in broad strokes, think of what you’d likely find (as always, there will be/are exceptions) when you compared a classroom of preschoolers/kindergartners to a class of 11th graders/juniors in the district’s high school. The former would be very excitable kids, full of questions for their teacher and their classmates, high energy motors, and ready to take on the world = dreaming BIG. ¬†The latter would likely be observed as mostly bored, only asking questions if called on, and looking at their phones wondering when they get to go to play football, or run track, etc. ¬† Let alone, if we take this continuum further to large research universities, business/law schools, or huge multi-national corporations; by this point, the ‘glaze’ has nearly completely hidden all the genius, and is exponentially expanding, as each new student, employee, professor, or TA is steeped further in the society ‘as is’.


Trend No. 3

Sensus Plenior‘¬†

Sensus plenior can be defined: ¬†“Multiple/many senses/ways”. ¬†It is a means/methodology of reading and thinking that freedom based societies, such as that which existed from 1776-1913 in the USA, uses, from the highest levels of government officials down to, and including the regular store/shop business owner. This is a root reason why farmers and other ‘common’ citizens understood completely what the Founding generation had come up with during the Constitutional convention in 1787 & prior to that, in being able to comprehend the Federalist Papers.

To expound further, the opposite is ‘Sensus Solum‘ . ¬†Sensus solum is a means/methodology that’s nearly a 180 shift; it literally translates as “dry land”. One is reading something or thinking about an issue, from the perspective that there is a solitary, single answer, one that is often required to get the grade/approval from the aforementioned “experts” and institutions to whom our current society tends to turn for way too much. When they are concerned about the ‘masses’ challenging authority on the right ground, for the right reasons, sensus solum thinking dominants, genius is mostly blanketed in a thick ‘glaze’ and creativity, production, and independent thought are discouraged.

One great example from this talk:  When you get a book ( note to self: I need to do this going forward. No excuses! ) off your bookshelf, before beginning to read it cover to cover, come up with a short list of questions, say 3-5, that you will use this book to help you find better answers, to sharpen your thinking to improve your attitude, habits, behavior, results, and get you where you want to go in life.


Trend No. 4

Entrepreneurial Values

To no one’s great surprise, except perhaps to those who believe success comes out of the microwave ūüėÄ , there are rock-solid, time tested principles of success that always work when applied consistently, while working hard & smart, and over an adult timeframe ( I am using 5-10 years for my business )

This is by no means an exhaustive list, however, those that Mr. DeMille highlighted were excellent picks, from my perspective on my leadership journey.





They are most definitely vital and quite difficult to replace with anything else, I couldnt agree more with him. What really caught my attention, and earned my agreement due to how logical the connection is, is how he connected them with the values of a freedom based society.  If one thinks about it, sensus plenior of course, when there are more entrepreneurs, and that class of business owners is growing, freedom comes alongside and expands outward. (and, by extension, so would prosperity > scarcity, wealth/abundance, and production > consumption )


Trend No. 5

Entrepreneurs & their impact on Elections

The final trend neatly ties back to No. 4: ¬†As entrepreneurial values = values of freedom, and freedom based societies, having entrepreneurs understand just how important their individual voices are to their nation’s elections is crucial and cannot be overstated. I admire, respect, and recommend Mr. DeMille & his books (his best known 4 are available through my business) without reservation, and one of the numerous reasons I do is his position on political parties: ¬†he takes no ‘red’ nor ‘blue’ side, he is simply a true master/expert ( WAY over 10,000 hours! ) on freedom, and he realizes, as I have come to see over the past 3-5+ years, that neither US based party has the best interests of the inner genius of our citizenry at its core. While I am an American, and cannot speak for Canada, nor other Western nations ( please comment on this post if you have something to add ), I have a strong inkling it is not any different elsewhere, since most of the world is in the same societal bind at present.

I found his discussion (building off his friend and leadership expert, Orrin Woodward‘s comment) of how the fish has been taken out of the water, and hasn’t realized how badly polluted the bowl’s water has become to be an apt illustration of where we are today. Entrepreneurs need to be successful, inspiring others to become entrepreneurs themselves, and every single one of us has to never take an election, especially local & state, and also federal, for granted. “Hoping” it goes well is not the answer: ¬†The fish can only return to its bowl, and be able to swim freely like before if entrepreneurial = freedom values are sought out in every single candidate for whom you cPeriod.










Ruler’s Law, as W.¬†Cleon Skousen discussed at length in his past works, is where the tick on the arrow is too far to the left; right now, our Western societies, and most definitely the USA, are there now, too far away from the optimum in the middle. Aristocracy, dependence on so-called “experts” (many of whom are also elitists), reliance/trust in “too big to ignore/fail” institutions that are mainly caught in a bygone era (industrial age), and not enough ‘sensus plenior’ thought = these can be fixed at their roots by creating more ownership, more production/generation of assets, growing our entrepreneurial class, swapping ‘glaze‘ for genius, and simply put: NOT taking freedom for granted.

May you all have a blessed evening, week, and I look forward to any comments you might have.  Thank you very much for reading.